Go into a bookstore and browse through the titles in the bestseller section. Book publishing companies hire high-priced people to come up with a title or headline, because book publishing is a big business; therefore a lot of contemplation goes into making their titles as commercially-viable as possible. Many well-known and highly successful books started out with other titles. According to Dan Poynter, the father of self-publishing:
Unlike eBooks or white papers or other digital information products, designing, publishing and promoting printed books can be a “stuffy” and time-consuming process. Thanks to centuries of publishing practice and establish standards, printed books have a set, defined structure, which you’ll need to follow, if you want to be taken seriously as an author and a publisher.
You’ve spent hours researching, writing and self-publishing your book. Now, you want to reap the benefits of selling it yourself, but where do you begin?
Creating a printed book is a bit more complicated than creating a PDF eBook. More steps are involved, just by right of producing a tangible finished product that needs to be handled in the physical world (versus an electronic document that can be distributed by e-mail or online). The basic print publishing process for a print-on-demand publishing cycle for a book that will be sold online through the print-on-demand vendor’s website (and/or other online booksellers like Amazon) breaks down as follows:
Are you a writer with lots of talent but no one will give you the time of day let alone a contract? Would you pay a professional publisher to make your book but can’t afford it? Do you need a better tool than your plain old word processor to make your work look more professional and desirable? Do you possess special knowledge that if packaged in a book could make you millions? Well fret not your answer is very available to you now in the form of self publishing software tools!
Self publishing your own book is one of the publishing industry’s dirty little secrets. Mainstream publishers, editors, and authors easily dismiss self publishing and print on demand publishing as a rip-off for both the writer and reader. After all, if the writer was a real writer then they could find a real publisher, right? That has been the conventional wisdom for a long time but in today’s modern, technological society that conventional wisdom does not always hold true. So who should consider self publishing?